Friday, March 7, 2014

Summary leads



Summary Lead,
This happens to provide the summary of what the article is about in 1 to 2 concise sentence , here it conveys information quickly and does not go into much details. It answers the 5 ws and how.

Anecdotal Lead,
This is a lot like a story, Engaging the leader emotionally it illustrates a story or small portion of the large article, Thus impacting the reader, Anecdotal uses humor or an interesting incident about a person.

Contrast Lead,
his is typically written in 2 parallel paragraph one states the ''before''  and the other the ''after'', it could also contrast size, age, intensity etc.

Stacato Lead,
Refered  to as a series of rapid words , creating a visual of a scene or incident.The words create a context but do not create the meaning of the article

Quote Lead,
This is a not from a famous person, but from someone involved with the case or an expert on the topic, someone said something Awesome !
Note - the quote has to be GREAT to draw in a reader,  a sub par quote will not keep your Audience.

Question Lead,
Is when the first sentence of a news article is a question ,usually these are considered cliche.